The background
Since 2016 entrepreneurship has been defined as one of 8 key competences by EP (18.12.2006) in lifelong learning process school education faced a lot of pressure and changes in terms of teaching programme in entrepreneurship within basic education programme. All national activities were mainly focused on development suitable training material, supporting tools for teachers in secondary, high VET schools as well as universities. A lot of activities were preformed at national and international level (also in EU project) – like online games, online trainings etc. to enhance entrepreneurial spirit of youngsters.
What is missing now is a new approach to adult and their entrepreneurship skills.
Adult learners represent group of unemployed, excluded groups, often with not very good educational background. Even if they are ready to run their own business they do not have as good ICT, social skills as younger EU citizens.
What is YouBrand?
YouBrand is a project funded by the Erasmus+ Programme of the European Union, as a Strategic Partnership for the Developmeng of Innovation in Adult Education.The YouBrand project directly responds to EU policy documents and programmes fostering:
- entrepreneurship and start-up as a means to reduce unemployment and increase the EU competitiveness
- the improvement of entrepreneurial education\
- the development of ITC competences
Who are we?
We are a European partnership with plenty of experience in entrepreneurship and adult education leaded by The Centre of Continuing Education No. 2 in Lublin (Poland), working with Agenfap (Italy), Inercia Digital (Spain), Gecko Programmes Ltd (United Kingdom) and the Hellenic Open University (Greece).
What did we develop?
IO1: Training path for business start-up support for adult learners
This training path aims to define, adapt to the target group (adult learners, disadvantaged people) and integrate in a single training process a set of innovative competences to facilitate the business start-up success and resilience.
IO2: Trainers training path for business start-up support
In close connection with the previous result, we’ve designed a blended training path for trainers aimed at updating their competences to manage the implementation of the training programme (IO1) in each partner’s country. This training path involves and targets trainers and partners staff.
IO3: Web Community platform
The Community targets mainly trainers active in entrepreneurship and business start-up support sector.
It works as an online shared collaboration area aiming at becoming a reference point for the trainers and VET providers community.
In this virtual space participants can:
- Share a set of teaching/learning and informative resources developed by the project
- Share updated resources, discussions
- Share issues and topics and find shared solutions
- Acquire insights and suggestions on the sector
- Share common projects ideas
What topics are we covering?
In all of our results we cover in depth the following topics:
- Employability skills
- Business Model Canvas
- Digital Personal Storytelling
- Digital Corporate Storytelling
- Pitching
- Fundraising and Crowdfunding
Where can I find these materials?
All of the materials are available in our E-learning platform. All of the materials are available in English, Greek, Italian, Polish and Spanish and can be consulted freely online https://youbrand-project.eu
